Thursday, June 5, 2014

An Open Letter to Social Media

We all have our reasons for using social media. Business. Keep up with family. To be nosy. But whatever our motive, we're all impacted by changes when the big wigs decide to roll them out for no other reason than because they can. Contrary to what they think, these changes are not always good. Sometimes they hurt the consumer, which you would think in business is the last thing you want to do. Yet, they continue to do it, all in the name of a profit. Particularly in Facebook's case, they get away with it because the consumer doesn't pay their bills. They're a free service. Their money comes from advertisers and anyone who wants access to the information we all post online without even thinking.
The breaking point for consumers of social media has yet to be reached, but most days, I can't help but wonder if we're close. Or maybe we're all too narcissistic to ever walk away from it, no matter how much of our soul they demand as payment. Let's face it. Social media is all about narcissism. We try to portray our lives in the best possible light, or at the very least the most dramatic. Why?
Human beings are social creatures. On the surface, Facebook and Google+ and Twitter seem to meet that innate need of ours, all while cutting out the awkward in-person bit. It's convenient in an increasingly busy, go go go society.
Now that I've summed up a bit about social media, let me get to my point and why I wanted to write this particular post. It would be easy to say that, as of now, Facebook still dominates the social media scene. Twitter is probably a close second. Google+ is probably nowhere near where its creators expected it to be right now. Which might explain why Google is so pushy but it does not excuse it.
My blog is connected to my Google account, and thus the Google+ account. When I created a Gmail after getting my first smartphone in 2010, Google automatically created a YouTube account for me too. That was was odd, but okay, whatever. I use it and enjoy the benefits of having playlists. Then, about a year ago I'd say, Google decided to start using these venues to push Google+ down my throat. Repeatedly, I did not express interest in engaging on that platform and yet they persist.
The final straw is a notification that my blogs will now be automatically posted to Google+, when I have repeatedly opted against that. Of course, I can change that in my settings, if I can ever find where.
Facebook is probably just as pushy as Google, but at least they're a little more subtle about it. Congratulations Google, your business tactics have tipped the scale and pushed me right into the arms of Wordpress. Blogger has been good to me, but it no longer meets my needs as a blogger. So, as a consumer, I am exercising my free will and changing services.
Thanks for the memories. I'll be back to visit my friends who still use this service, but starting in July, the Kelswitch will be posted exclusively to Wordpress. From there, I will continue to explore my writing and the opportunities available to me as such.
I can pick my poisons, thank you very much.
I do not own this picture. It was obtained via Pinterest.

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